Wednesday, June 21st, 2006

Real world meshes with Second Life


Forbes details how hip clothing outlet (apparently, I ain’t cool with what the kids dig) American Apparel has opened a clothing store in Second Life, the massive online 3D community. It isn’t a store for buying their real world clothes through the game; it’s a store for buying your avatar clothes to wear IN the game. Other events are wandering into Second Life as well, such as Fox broadcasting the premiere of X-Men 3.

I gave Second Life a miss, myself…i spent about five minutes inside the game world wandering around, and got bored pretty quickly with the crappy graphics and lack of any definable goals. World of Warcraft is a far better experience, in my opinion, though are a ton of people in Second Life that probably disagree with me on that point.

Warren Frey is a journalist, freelance writer, podcaster, video producer, and all-around media consultant currently based in Vancouver, Canada. His written work has appeared in such publications as Metro Vancouver, the Westender, Mac | Life and the Japan Times.

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