A surprisingly games-lite episode of Platformer, with our heroes studiously analyzing the latest Apple rumours, the broken state of broadcasting in this Space Year 2011, the even more broken patent system, and why RIM sucks even more than usual.
I’ve just come back from a four month sojourn in Japan and China, and a pleasant side effect of this trip was a break from North American media. I say that, but I had pretty much unbroken contact with any media I decided was worth watching, I simply didn’t access it through traditional means.
Japanese television, despite its charming commercials and genuine enthusiasm for the absurd, was nothing I could watch consistently. Instead I relied on downloads and streaming media, sometimes through a VPN connection. The VPN allowed me to access American sites like hulu.com along with the UK iPlayer app, all by telling these services that I’m actually in their country of origin.
In China this solution was less effective for streaming media, because China’s internet is slooooow. But since a VPN was an absolute necessity to access Facebook, Twitter, anything hosted by WordPress and practically anything else China’s Internet censors whimsically decided wasn’t harmonious, I didn’t feel cheated.
Now that I’m back home the VPN is the cornerstone in my plan to cut cable television out of my life. Since I can watch BBC shows live or on demand, and since I’ve just discovered a pile of great documentaries and indie films on Netflix.ca, I don’t really feel any need to watch the paltry offerings available through Canadian broadcasters.
In effect, this move to on demand media is no different than my shift away from radio a few years ago. The only radio I listen to anymore is courtesy of the CBC Radio app on my iPhone. Local radio is completely irrelevant to me, supplanted by podcasts about topics ranging from the Mac to the media to video games to philosophy.
I’m an outlier. But it’s only a matter of time before more people take the same step. More and more people are perfectly comfortable with watching films on their laptop and short videos on their phones. Being in Canada may actually accelerate this process for many people, because Canadians are online more than anyone else in the world, and because our old media dinosaurs are hell-bent on keeping the public from watching anything they actually want to see and would rather fight tooth and nail for their obsolete business models. Canadians are savvy enough to work around these arbitrary restrictions, and one way or the other I’m sure we’ll see a dramatic decrease in cable subscriptions in the next few years.
In the meantime, I’ll continue to save money and enjoy great content. I don’t think I’ll miss cable in the least, and I’m betting soon others will join me in cutting the cord.
According to a new article in Silicon Valley Insider, cable is starting to feel the pinch from online video, and no wonder. With old technology, no way to get a la carte programming, and a disdain for the customer that borders on the pathological, I’m not surprised cable is hurting.
Anecdotally I’ve talked to many friends who have dropped cable for online, some of them going so far as to get rid of their televisions. I keep my TV around as a video game monitor, but it doesn’t do much past that. And with the advent of iPhone apps like Al Jazeera English, it won’t be long before I pick and choose the channels I want (in my case, mostly news) and carry them around in my pocket.
Of course, Canada is even more of a monopoly than the United States, and to date we haven’t had anything as disruptive as Hulu arrive on the scene (though it’s likely on the way.) And our cable and TV execs are if anything in more denial than their US counterparts; when I was at the Banff TV Festival a few months ago one exec said with a straight face that “We’ll be just fine, we have HD!” Yes, never mind that all it takes is a clever bit of math and the web will soon have as good or better quality video than HDTV, you just wallow in your comfortable lies, TV exec.
Long term, I think the television industry as it stands is doomed. Eventually everything will come to our televisions, computers and other devices through the internet, and those who can adapt to that new reality will survive. Those that can’t…won’t.
