Wednesday, May 9th, 2007

Apple’s design sense


Apple’s ace in the hole has always been design. With a few notable exceptions (like the Dirty Hippie iMac) even Apple’s crappier products have at least looked good and held industrial and interface diesgn to a higher standard than their computational peers. MIT’s Technology Review peers inside the secretive world of Apple’s design team and explains how Apple’s been able to maintain its edge.

Warren Frey is a journalist, freelance writer, podcaster, video producer, and all-around media consultant currently based in Vancouver, Canada. His written work has appeared in such publications as Metro Vancouver, the Westender, Mac | Life and the Japan Times.

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